How to Sell Books by the Truckload on Amazon by Penny C. Sansevieri is a must-read for anyone wanting to successfully sell their books on Amazon. I've given some thought to writing a book in my other area of expertise - psychology - before, and even though I never started the project, I began thinking about writing my own book again while I read this book.
How to Sell Books by the Truckload on Amazon is divided into two parts. In part one, Sansevieri discusses what authors need to do to be successful book sellers on Amazon. Part two covers the significance of book reviews as well as how to find people to review your book.
Some of the topics the book covers include:
- How to find the best keywords to advertise your book on Amazon.
- The importance of Amazon categories.
- Strategies for pricing your print and ebooks.
- How to use Amazon Author Central.
- How and when to use free ebook promotions.
- Why book reviews are so important for authors.
- How to pitch a review request to book reviewers.
- Tips for getting review requests from book reviewers.
- Finding the top Amazon reviewers.
- Responding to reviews.
- How to utilize Goodreads to promote your book.
Not only does Sansevieri give specific details on how to successfully promote your book, but she also uses her own real life experiences to illustrate how her strategies have worked for her. She also includes screenshots of web pages so that you can see exactly how to execute specific strategies.
I loved that Sansevieri uses a conversational tone in this book. I never felt like she was lecturing me like a teacher might do with a student. Instead, I felt like she was a friend giving me good advice on how to promote a book. I also love that her chapters are very short; she only discusses a few points per chapter, making the book easy to digest. It also makes it easy for authors to take specific action steps as they're reading through the book.
The book also comes with red and blue tip cards. Each tip card gives advice and/or resources you can use to promote your book.
I feel any author who has written a book and wants to sell it on Amazon would really benefit from reading How to Sell Books by the Truckload on Amazon.
About the Author: Penny C. Sansevieri, Founder and CEO Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU.
Her company is one of the leaders in the publishing industry and has developed some of the most innovative Social Media/Internet book marketing campaigns. She is the author of fourteen books, including How to Sell Your Books by the Truckload on Amazon and Red Hot Internet Publicity, which has been called the "leading guide to everything Internet."
AME was the first book marketing and publicity firm to use Internet promotion to its full impact through The Virtual Author Tour™, which strategically harnesses social networking sites, Twitter, blogs, book videos, and relevant sites in order to push an author’s message into the online community. AME has had over eleven books top bestseller lists, including those of the New York Times, USA Today, and Wall Street Journal.
To learn more about Penny’s books or her promotional services, you can visit her website.
Please use the Rafflecopter widget here to enter for a chance to win an Amazon Optimization Package. You can learn all about the Amazon Optimization Package here. This giveaway is open to residents of the United States and Canada. The giveaway is being run by iRead Book Tours; if you win, you will receive an email from iRead Book Tours, not from me.
Disclosure: I received a copy of How to Sell Books by the Truckload on Amazon free of charge in exchange for an honest review. Receiving the book did not influence my opinion in any way. All opinions expressed are my own.